Magento Custom Module

October 17, 2009

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Everybody knows how frustrating it can be to obey Magento and Zend Framework “policies” in order to create a custom module. Last days, we’ve been working on this topic and we would like to share it with you guys how to create a simple custom  module that does nothing more than displaying an heading text. Just grab [...]

Netflix Long Tail 2000 vs. 2005

October 11, 2009

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The vertical axis is percentage of total demand (with ratings used as a rough estimate of rentals), and the horizontal axis is the popularity rank of the DVD titles. Between 2000 and 2005, the Netflix selection grew from 4,500 DVDs to 18,000, and the effect on the demand of this increase in variety is shown [...]

The Initial Statement

October 8, 2009

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E-commerce is an on-growing sector, as in 2008 a third of the EU individuals shopped online and between 2004 and 2008 there was an estimated 30% growth in e-shopping across all EU countries. The internet offers an alternative sales channel, enabled by a product showcase permanently running, allowing the exploration of the purchasing disparity between different [...]

eCommerce Pitfalls

October 8, 2009

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Company does not maintain their website. Bad images, unappealing design, bad payment flow, deficient SEO… Products are not exposed. Products only live on the website and most of the time its traffic is not enough… Customer-seller trust. If you are paying ahead a small or single person company you really need to trust them… [...]

Hello!

October 7, 2009

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Hello World!