Browsing Month »October, 2009«

Headphones at open-space offices

October 29, 2009

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If you are on the Software Business, from startups to multi-nationals, it is very likely you are working in an open-space office type. There are many reasons why companies choose this sort of working environment, mainly it fosters colleagues interaction and it helps to reduce space costs. There is also a downside for it: productivity. Fortunately, throughout [...]

Internet shopping orders fail across the EU borders

October 24, 2009

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European shoppers looking to purchase products from other EU countries on the Web are likely to fail 60% of the times, according with the a study from the European Comission. There are many reasons why this happens, but the main ones are: the language barrier. many e-commerce websites are only in the country language. many different payment systems. [...]

Magento Custom Module

October 17, 2009

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Everybody knows how frustrating it can be to obey Magento and Zend Framework “policies” in order to create a custom module. Last days, we’ve been working on this topic and we would like to share it with you guys how to create a simple custom  module that does nothing more than displaying an heading text. Just grab [...]

Netflix Long Tail 2000 vs. 2005

October 11, 2009

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The vertical axis is percentage of total demand (with ratings used as a rough estimate of rentals), and the horizontal axis is the popularity rank of the DVD titles. Between 2000 and 2005, the Netflix selection grew from 4,500 DVDs to 18,000, and the effect on the demand of this increase in variety is shown [...]

The Initial Statement

October 8, 2009

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E-commerce is an on-growing sector, as in 2008 a third of the EU individuals shopped online and between 2004 and 2008 there was an estimated 30% growth in e-shopping across all EU countries. The internet offers an alternative sales channel, enabled by a product showcase permanently running, allowing the exploration of the purchasing disparity between different [...]

eCommerce Pitfalls

October 8, 2009

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Company does not maintain their website. Bad images, unappealing design, bad payment flow, deficient SEO… Products are not exposed. Products only live on the website and most of the time its traffic is not enough… Customer-seller trust. If you are paying ahead a small or single person company you really need to trust them… [...]

Hello!

October 7, 2009

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Hello World!